If you want your brand to appear in AI-generated responses, you need to understand exactly which sources these models are trained on.

If your brand isn't being mentioned by Forbes or The New York Times, you might be invisible to ChatGPT, Perplexity, and Google's Gemini.

When Forbes mentions your brand with a nofollow link, does it actually help your SEO? The answer is a resounding yes—and understanding why could transform your digital strategy.

Is performance PR a crime? How about unethical? Let’s get some transparency going and answer your questions.

What do PR professionals mean when they talk about getting a "placement" for their client? More importantly, how does one get PR placements?

Want to get into an article in Business Insider? Here’s your quick and dirty guide to making it happen.

What’s a PR mention? What’s a feature article? We explain and make it easy.

The ROI on PR is difficult to measure, but here are some actions that will help.

In PR, relationships are everything. They’re not easy to build, but they are essential.

Learn to tell stories and watch your PR efforts take flight!

Here’s how to hire the right PR firm for you (and it may not be us).

Can fast PR be balanced with quality and affordability? What’s the right mix for your public relations campaign?

Want to get featured in Entrepreneur Magazine? As a PR source, or as a writer? Let’s talk about both options.

Want to get into Inc. Magazine? As a PR source, or as a writer? Let’s talk about both options.

Is it unethical or impossible to guarantee PR? Or is there a difference between a PR promise and a PR guarantee?

Want to get into Forbes? As a PR source, or as a writer? Let’s talk about both options.

How do PR firms charge for their services? Here are answers to how PR firms structure their fees and how much they charge.

Is performance-based PR even a thing the way performance marketing exists?

Want the skinny on what PR costs? There’s the short version, and the long version, and we’ll give you both.

Want better speaking gigs? Want to get paid more to speak? Getting the right kind of PR will do it for you, and you don’t even have to hire a firm like ours.